Improve patient loyalty with integrated electronic medical billing, scheduling and note software

patient loyalty

Patient loyalty is key to the continued success of the practice in terms of recurring and new revenue. As patients continue to return to your practice, revenue stability is maintained, and as patients refer their friends and family, your practice’s billing charges increase. In terms of profitability, acquiring new patients is much more expensive than maintaining the loyalty of an existing patient.

Time delay is a major problem that erodes patient loyalty. By the time you discover you have a patient loyalty issue, it’s usually too late to do anything about patients who have already left. Patients often drop out without saying “goodbye,” and your only way to spot patient dropouts is by looking at lower collections and more free time in your appointment scheduler.

Frequent patient communication is the only effective way to reduce such delay and increase the likelihood of timely identification and resolution of loyalty issues. Such patient communications may revolve around any of the practice management components, beginning with patient scheduling, SOAP notes, special healthcare literature, medical billing, insurance payments, co-pays, and the deductibles.

Patient identification for targeted communications

It is convenient to view targeted communications from the perspective of the patient visit:

• Patients who owe a scheduled appointment or owe you payments need a reminder.
• Patients who recently had an appointment need results, interpretation, prescriptions, and follow-up.
• Patients with prescriptions that are about to expire may need to schedule a visit
• Patients who have not had an appointment for a long time need a reminder to schedule a checkup. A screening procedure schedule should be generated using specific combinations of procedure (CPT) and diagnostic (ICD) codes.
• Patients with chronic diseases or permanent injuries need literature on recent advances in the treatment of their diseases.
• Patients who have had a long series of appointments need progress reports
• Patients who receive good progress reports should be requested for referrals.
• Patients with poor progress reports need special literature and special appointments.
• Patients waiting in the reception area need access to personalized information about their specific condition.

To generate such patient lists, your systems must combine scheduling, medical notes, and billing data into a single database.

Place of communication with the patient

Although traditional telephone and mail systems are still used, the Internet is the most obvious option for communicating with patients. A personalized, HIPAA-compliant patient portal is the least expensive way to allow your patients to interact with their doctor outside of the clinic at their convenience and privacy. patients can

• Check reminders and schedule appointments.
• Review the results of the visit.
• Ask clarifying questions.
• Request recipes.
• Read special literature and progress reports that feel good.
• Send you references.
• Review medical bills and pay bills.
• Track your medical costs

Active patient loyalty management based on selective patient identification for targeted communications at patient convenience is one of the most effective ways to improve practice profitability.