6 Powerful Ways to Get More Real Estate Listings Fast

Let’s be honest. It can be really difficult as a real estate agent to get listings. There is a lot of competition and sometimes it is hard to know where to look. Here are 6 ways that will certainly help you get more real estate listings if executed correctly.

1. Start a website and ad campaign that says “We Buy Houses. Fast Cash Deals.” Of course, if you can’t make a cash offer yourself, be sure to partner with an investor who can. Many times, the seller will not be in a position to accept a low cash offer, so it can then be turned into a listing.

2. Create a website that offers a “free report” on how to sell your house, even if you owe more than it’s worth. Of course, they will have to register through a form on the site to get the report. These leads are very likely to convert to short sale listings.

3. Start a FSBO marketing campaign. Have between 5 and 10 shipments scheduled to go out. A mixture of postcards and letters seems to be effective. Every time you’re a member of your team, stop by a For Sale By Owner, write down the address.

4. Get expired listings. If you think about it, they were motivated enough to put their house up for sale, but then it didn’t sell. Chances are they still want to sell it and are upset with their agent for not selling it. The number one complaint I’ve heard from people about their agent is lack of communication. Even if the agent was doing a good job, the seller never found out and assumed the worst. Start a postcard marketing campaign that speaks to your high level of communication. Be sure to personally deliver your first marketing packet ON THE DAY THE LISTING EXPIRED. Now that’s fast communication!

5. Pay-per-click advertising through Facebook. With the Facebook ad network, you can have your ads appear only to specific people based on criteria you choose. This means that you can only advertise to people who live in the area where you are selling real estate. It’s highly targeted, so you spend less money on advertising and get stronger leads. Make sure you have a compelling reason for people to click on your ads. Also make sure you have a website with a sign up form and a good reason for them to sign up.

6. SELF (Sphere of Influence). I’m pretty sure every new agent who went to a class had to make a list of 50 or so people they already know. Too many people don’t use this well enough and miss out on a lot of potential sales. Try this. Call EVERYONE on your list this week. Use this script: “Hello, Mr. Jackson. This is “Your Name.” How have you been? In fact, I’m calling today about business. As you probably remember, I’m in the real estate business. You know, who do you think would be the most likely person to think about buying or selling real estate in the future? With your permission, I’d like to give them a quick phone call…”
Please note that we do not ask who is ALREADY interested in buying or selling. It would be too easy for them to say they don’t know anyone. This way, they will almost certainly think of someone.

So that concludes this list. I hope you can take one or two of these ideas and put them into practice. I have seen them all used effectively and the results can be phenomenal.