Sony KDL-55NX723 review
Sony’s range of Bravia LCD TVs have an amazing array of features. Some of the models are basic no-frills designs that make them affordable for most buyers. At the other extreme are the higher-end models packed to the brim with more features than most buyers will ever need.
This review covers the Sony KDL55NX723, which is one of the feature-packed models. This is one of the Internet TV models that Sony is proud to offer. This model is compatible with Sony’s Bravia Internet Video portal and buyers also have the ability to stream content from other sources in their home.
The Bravia KDL55NX723 is the widest of the Bravia KDL models at 55 inches. There are also 40-inch and 46-inch Bravia-KDL models.
If the simple KDL-55NX723 model is too expensive, there are less expensive NX713 models in 40-inch and 46-inch sizes. The specs for the NX713 models are much less expensive. The price difference between the NX713 and NX723 models highlights the fact that the KDL55NX723 is not what anyone would call budget. That fact disappears when a prospective customer experiences the style and performance of the KDL55NX723.
In the NX723 models, Sony continues to use the ultra-modern monolithic design. The screen has a flush surface that is bezel-less. Sony mounts that match the design of the NX723 have a built-in subwoofer. These models look good with any decor, but they fit perfectly in rooms with a modern and minimalist design.
The KDL-55NX723BU is so thin that some wonder how it can even work. Sony uses an OptiContrast LED panel to achieve the incredible depth of just 27mm. The frame around the screen is a glossy black with no background that looks great near the brushed metal finish of the stand that comes with the unit. The point is, this unit stands out in any room and will be noticed by anyone who walks into the room.
Better still, the Bravia KDL55NX723 is much more than just good looking. This model is the ultimate in connectivity. Some may find connections facing downward or to the side problematic. Some cable adapters are used as component input. It’s a small price to pay for this model’s incredibly slim depth.
The Bravia KDL55NX723 has HDMI connection inputs, located, 2 each, on the side and at the bottom. These are for the optical digital output, PC input, audio return point, Ethernet port, and audio – headphone output.
A nice extra thing are two USB ports. One of them is for use with portable hard drives. This allows recording from the unit’s built-in tuner. The other USB will be for other digital media storage drives. A pay TV slot is also provided. A popular feature can be accessed on the Sony Bravia Internet Video portal. Built-in Wi-Fi makes getting online extremely simple.
The Bravia Internet Video portal is not yet available everywhere, but for those who have access, there is an almost limitless variety of content available; BBCiPlayer, Eurosport, SkyNews, YouTube and much more. Most peg the package as the best selection of content on any television.
For music lovers, an unlimited music source from Qricity plus Facebook and Twitter apps to connect to the social network are highly appreciated. That means there is no need to turn on the PC or laptop.
One feature that is expected to be very popular is the built-in Skype capability. It is necessary to buy some auxiliary equipment to allow you to make video calls without leaving your favorite sofa or chair watching television.
For an Internet browser, the Bravia KDL-55NX723BU uses the Opera browser. Operationally, there’s no difference from being on your laptop or desktop PC after you get used to controlling the browser with the remote. For some, this takes some time.
The KDL55NX723BU processing engine is Sony’s new X-Reality. This processor has what Sony calls XR200 processing. There are electronic modifications that really improve the smoothness of the movement. The wide range of TV picture optimization tools is like having a new age video game and so much fun to play. Due to the choice of tools, Sony made a brilliant decision and put the basic tools that we all know on the first screen. Access to the rest of the tools is found in a special menu.
Advanced image tools are for gamma correction, black correction, and contrast enhancement. Plus other advanced tools for edge and detail highlighters. Photoshop addicts will love this feature of the KDL-55NX723.
The KDL-55NX723 is 3D compatible and has a built-in IR emitter. 3D glasses are not included. To avoid the cost of true 3D, we expect many users to apply simulated 3D to 2D content. The quality will surprise most users.
The KDL-55NX723 has an amazing electronic program guide (EPG in the manual). Shows are recorded via standard USB ports, as mentioned above, but you need an external hard drive which isn’t included with the TV.
One amazing feature is a camera sensor controlled by facial recognition software. This equipment automatically activates the designated functions according to the condition of the room where the TV is located. An empty room provokes a certain set of functions. The entry of a human being into an empty room triggers a different set of functions. The Sony KDL55NX723 even sounds an alarm if someone stays within 1 meter of the screen for more than a set period of time.
The sound system can automatically adjust depending on where you sit by changing the volume balance of the side speaker. This is all complicated, but the setup menu walks you through all the setup and provides visual examples on the screen of what’s going on.
Fortunately, the initial setup of the Sony KDL-55NX723BU is easy. Intuitive wizards make setup easy by guiding the user through the more technical and complicated sections. Even Freeview channel tuning and other normal essential installation setups are also easy to complete.
Users will love the fact that all of this configuration can be done without losing sight of the programs that are currently on the screen in the form of content. The menu surrounds the active TV screen to accomplish this. The history and favorites section is well thought out and makes returning to frequently watched channels and shows unexpectedly simple.
For video operation, the Sony KDL55NX723BU plays more file types. It had no problem streaming most of the available formats such as AVCHG, XiD, WMV, and AVI. Video is best when played from a USB flash drive.
Right now, using the number-text system with the remote is too complicated, and we hope most people won’t bother to beat the learning curve, especially when the reliable laptop is usually so to reach.
There’s a fantastically helpful i-Manual, which is much appreciated, describing all the features of the set in detail on screen. You may never look at the included paper version.
The remote control functions to watch TV or play video are good and functional. There are easy to find and use keys for the i-Manual and a fair number of picture presets that come in handy.
One of the best features is the ability to use the 3D simulator for quality 2D content. The ability to make 2D look so clear and add perspective may mean that many users won’t spend the money on the extra equipment needed to view real 3D content for some time. Many of those who have seen the 2D content simulated in 3D expressed their appreciation for watching 3D TV without the 3D glasses.
Some of the technical problems of 3D TV are solved or masked by Sony Bravia KDL55NX723 smooth mode. The end result of the TV’s performance is surprisingly impressive performance for both 2D and 3D content. That’s a good thing because this is the performance you’d expect at the price paid for this model.
As with most ultra-thin flat-panel TVs, the hard-to-find speakers have passable sound quality. When listening to most of the fast action, high volume scenes, especially from DVD content, you can really notice that the quality of the sound content is lacking. You’ll need to use Sony’s built-in floorstanding subwoofer if you want to give your content a boost in bass. There are a range of sound modes that improve sound performance when matched to the acoustics of the room.
There’s no getting around the fact that the Sony Bravia NX723 series are all expensive TVs and the Bravia KDL55NX723 is at the top of that group. It’s all the built-in features, including built-in Wi-Fi easy connection capability, stunning 3D simulation of 2D content plus that all-important easy-to-use i-Manual that makes installing, using and enjoying this TV a joy.
As they say, you get what you pay for, and in this case, despite the high price, the saying still holds true for the Sony Bravia KDL55NX723.